The 7 Best Sales Funnel Software Tools for 2022

Do you want to see all sales funnel software in one place? You know, there are lots of marketing tools out there. However, what tools can you use
best sales funnel software

Sales funnel software tools are becoming more and more popular as online businesses strive to create more automated marketing processes. But with so many different sales funnel builders available, it can be tough to know which one is the best for you. 

In this post, I’ll list seven of the best sales funnel tools available in 2022. I’ll also give you a brief overview of each tool and what makes them stand out from the crowd.

Stay tuned to learn whether any of these tools could be a good fit for your business!

The Benefits of Using Sales Funnel Software

A sales funnel is a process that businesses use to nurture and qualify leads until they are ready to buy. The best sales funnel software will help businesses automate this process with features like lead capture forms, email drip campaigns, and customizable workflow tools.

It helps you increase conversions by taking potential customers through an optimized journey for selling.

By clearly outlining each step of the process and providing the necessary tools to move prospects from one stage to the next, a good sales funnel can make it easier to close deals and boost your bottom line.

In addition, a well-designed sales funnel can provide valuable insights into your customer’s behavior, allowing you to fine-tune your marketing strategies. Choosing the best sales funnel software for your business is essential, with so much on the line.

Essential Features To Look For In Sales Funnel Software

Sales funnel software is simply not there anymore. All of the tools are available for different functions and have their advantages and disadvantages. Which sales funnel is suitable?

The most valuable tools are tools for the business you aim for and meet your needs. You also need to know the pain points before buying a sales funnel tool. Do an extensive assessment of the functionality required to meet the business goals.

This list is a list of useful selling funnel tools you can find in the market.

Easy To Use

Simple design is critical in helping your sales funnel maximize. Look for the best software for simple applications.

After all, if you can’t figure out how to use the software, then it’s not going to do you any good. Look for software that has a clear and intuitive interface that you can easily navigate. 

The last thing you don’t want is to be frustrated with your software every time you try to use it. Sales funnel software should make your life easier, not harder.


The second essential feature of sales funnel software is affordability. Sales funnel software can be a huge investment, so it’s important to make sure you’re getting the most for your money.

There’s no point in spending a fortune on software that you’re never going to use. Look for software that is reasonably priced and that offers a free trial period so that you can try it before you buy it.

Marketing Automation

Almost all sales funnel builders include some level of automation, but not all are created equal. Make sure the tool you choose offers the level of automation that you need to make your sales funnel as efficient as possible.

Shopping Cart

By having a shopping cart, customers can save the item for later and make a decision when they are ready. Additionally, a shopping cart allows customers to purchase multiple items at once, which is convenient for them and helps to increase sales for the business.


Make sure the tools have good customer support. It is often difficult to build sales funnels initially and will require expert support. Support is therefore needed for a smooth implementation of the software.

The 7 Best Sales Funnel Builder Software for 2022

There are so many sales funnel tools available these days. However, with over 4 years of experience building sales funnel in different niches and using almost all of the tools on the market, here are my favorite top picks:

  1. Clickfunnels – all in one marketing platform with a large community and valuable course training for free
  2. Kartra – Great all in one platform
  3. Systeme – Free sales funnel builder to get started
  4. Thrive Suite – Good sales funnel builder for WordPress
  5. Getresponse – Reasonable price
  6. LeadPages – Unlimited traffic and leads
  7. Keap (Infusionsoft) – Best for experienced businesses with plenty of options

Sales Funnel Software Compare table

The best way to choose the right sales funnel software is to compare the features offered by each tool. The table below provides a summary of some of the most.

ToolsCFKartraSystemeThrive SuiteGetresponseLeadpagesKeap
Price$97 – $297$99 – $499$0 – $97$99 – $299$0 – $119$49 – $99$79 – $249
Landing pages10010010 sales funnel stepsUnlimited1UnlimitedPro Plan
Sales Funnels20Sell 20 products3UnlimitedPlus planUnlimitedPro Plan
One-Click UpsellYesYesYesxYesxPro Plan
AutoresponderPlatinum planYesYesxBasic planxYes
Lead ScoringPlatinum planxxxPlus planxMax Plan
TaggingPlatinum planYesYesxPlus planxYes
Affiliate ProgramPlatinum planYesYesxxxx
Trial14 Days Trial For Free14 Days Trial For $1Start for freexStart for free14 Days Trial For Free14 Days Trial For Free
Comparison of the cheapest plan

1. Clickfunnels (Start at $97 per month)

Clickfunnels is a powerful tool that helps you create custom sales funnels, track leads, and increase conversions. With Clickfunnels, you can create an effective sales funnel quickly and easily, without any prior experience, technical knowledge, or worry about hiring a web developer.

sales funnel software clickfunnels

No matter what do you want to build in your sales funnels, Clickfunnels can help, such as:

  • Create funnel pages
  • Add order forms
  • Integrate with payment processors,
  • Build membership sites
  • Create online courses
  • and track your results

Next, Clickfunnels makes it easy to A/B split testing different versions of your funnel pages to see which one converts the best. And if you need any help, Clickfunnels has a large community of users (called Funnel Hacker) who are happy to provide support.

Not only that, the Clickfunnels Platinum plan allows you to use follow-up funnels (Actionetics) and Backpack. These two powerful tools help you automate your marketing processes and increase your sales.

You don’t need to buy other expensive email marketing tools anymore. Because everything you need is in one place.

Follow-up funnels (Actionetics): Help you easy to connect with your subscribers on different platforms (text notification, SMS, email automation, etc.), create a “smart list,” and segment.

So you can send highly relevant messages to the right people at the right time.

Backpack: Allows you to create, manage and monitor your own affiliate program so that you can grow your business with zero hassle

Additionally, what I love about Clickfunnels is that they provide incredible course training for free inside a platform called Funnelflix.

This is a great way to learn more about how to create a sales funnel plus other digital marketing skills, such as:

  • Ad Skills
  • Funnel Builder Secrets
  • Tony Robbins Private Collection
  • Traffic Secrets
  • List Building Secrets
  • Dan Kenedy training
  • and so much more

Finally, Clickfunnels comes with a 14-day free trial, so you can try it out before committing to a monthly plan if you’re ready to close.

Clickfunnels Price Plans

In general, Clickfunnels comes in two flavors: Standard $97 per month, and Platinum $297 per month.

clickfunnels price plans

The price of each plan increases based on how many funnels, pages, payment gateways, and sub-users you want to add.

Plus, the Clickfunnels Platinum plan allows you to get access to more powerful features and the way you get customers support.

Number of Funnels20Unlimited
Number of Pages100Unlimited
Sub- Users13
Payment Gateways39
Follow-up FunnelsxYes

Take a few moments to check out our full review of Clickfunnels here.

More Clickfunnels Content

2. Kartra (Starts at $99 per month)

If Clickfunnels is the all-in-one marketing platform, Kartra is its little brother. Kartra offers many of the same features as Clickfunnels.

For those who are unfamiliar with Kartra, it is an all-inclusive marketing platform that gives users all the tools they need to run their business online. From creating and managing email lists to designing landing pages and selling products, Kartra makes it easy to get started and scale your business as you grow.

sales funnel builder software kartra

Both Katra and Clickfunnels have one-click upsell features. This allows you to create a sequence of upsells and downsells that are automatically presented to your customers when purchasing a product from you.

This is an excellent way to increase your average cart value and increase your profits.

So, what’s make Kartra stand out from other sales funnel software?

First, Kartra allows you can upload videos and add watermark branding, but it’s not everything. You can add tags to your subscribers depending on their interaction with the video.

Thus, it makes your marketing campaign much more personalized and effective.

Second, the email marketing builder is more visual, which makes it easier for you to create beautiful email marketing campaigns that stand out in your subscribers’ inboxes.

The user also can create more trigger rules, a/b test, add tags, and everything you need to make compelling email automation.

Third, you can create your Helpdesk in Kartra. With Kartra’s Helpdesk, you can:

  • Provide support for your customers and resolve any issues they may have.
  • Keep track of all your support requests and ensure that each one is resolved promptly.
  • Provide the best possible support for your customers and keep them happy.

Finally, Kartra helps you track marketing efforts and analyze everything in your business. From website visitors, email performed, which automation or sequences are driving the most sales to the customer service.

Kartra gives you the data you need to make informed decisions and grow your business.

By understanding your business data, you can make changes that improve your bottom line.

Kartra Price Plans

In general, Kartra provides four option plans: Starter, Silver, Gold, and Platinum.

kartra price plans

In fact, they also have an Enterprise plan for large companies who want to customize.

The price of each plan increases based on the number of contacts you have, the number of emails you send per month, and other features you need.

Number of Pages100UnlimitedUnlimitedUnlimited
List Size2,50012,50025,00050,000
Membership Sites2UnlimitedUnlimitedUnlimited

Now, you can start using Kartra for 14 days for just $1. That way, you can explore all of the features and benefits of the platform before you decide if it’s right for you.

With such a low cost of entry, there’s no reason not to give Kartra a try.

More Kartra Content

Kartra Review: Features, Prices, and Benefits

3. Systeme (Start for Free)

Systeme has been founded in 2018, and they grow really fast. If you looking for Kartra and Clickfunnels alternatives, then is a perfect solution.

systeme sales funnel software

With, you can easily create and manage your websites, courses, and marketing campaigns. Plus, provides all the features you need to run your business efficiently including:

  • The visual sales funnel builder
  • Membership sites
  • Email marketing automation
  • Online course builder
  • Website builder
  • Affiliate management software
  • and marketing automation

The reason why most people like Systeme more than others is that the interface is easier and more straightforward. So, you can create an entire funnel in minutes.

Compared to Clickfunnels at $97 per month, Systeme allows you to create unlimited landing pages, sales funnels, contacts, workflows, and email campaigns.

You can create your blog on this platform instead of WordPress because the website developed by this tool has fast loads and isn’t laggy.

Systeme also provides the “one-click upsell” feature, which allows customers to add an additional product to their cart with a single click without going through the entire checkout process again.

Besides, Systeme’s Automations is a set of tools that helps you automate repetitive tasks in your business. With its rules and workflows, you can automate everything from customer contact to financial reports.

This can save you a lot of time and money, and help you keep your business organized.

In short, Systeme is a perfect sales funnel software platform for small businesses, helping you optimize your sales process to enhance your marketing efforts. So you can increase sales and grow your online business faster.

The best part is, you can start for free!

Systeme Price Plans

Currently, offers a free forever plan that you can use to get started. And, if you need more features, they have three paid plans: Startup, Webinar, and Unlimited.

systeme price plans

The company offers both a free and paid version of their software, but the features are limited in the free version.

The price of each plan is determined by the number of contacts, sales funnels, workflows, and other features required.

Sales Funnels31050Unlimited
One-Click Upsells11010Unlimited
Email Marketing Campaign110100Unlimited
Automation Rules110100Unlimited

4. Thrive Suite (Start at $99/quarterly)

How would you feel if you can build complete sales funnels in WordPress?

The Thrive Suite is a collection of WordPress plugins designed to help businesses of all sizes achieve their goals, whether it’s lead generation, attracting new customers, or building a website.

thrive suite wordpress funnel builder

Thrive Architect helps you build landing pages rapidly and simply, whether it’s squeeze pages, sales pages, or custom checkout pages.

Next, Thrive leads gives you a simple drag-and-drop editor to create beautiful designs for opt-in forms, pop-ups, or alert bars and show them to target visitors based on the rules you set.

Additionally, if you are a coach, Thrive Apprentice allows you to easily create and manage online courses.

You can easily add, remove, and rearrange course modules and lessons as needed. You can also track student progress and performance, and issue certificates of completion.

Finally, Thrive Quiz Builder helps you increase engagement and conversions by allowing you to create quizzes, surveys, or polls.

The best part about the Thrive Suite is that it integrates with a wide range of popular marketing software, making it easy to connect all your plugins to your existing sales funnel.

Thrive Suite makes you feel like you have control over everything on your hand, rather than taking risks of losing data by using third parties.

Thrive Suite Price Plans

The Thrive Suite is a plugin bundle that you can purchase quarterly at $99 or annually at $299.

thrive suite price plans

You will also get access to all future updates and new plugin releases at no additional cost. Plus, you’ll get one year of support and 5 website licenses.

5. GetResponse Conversion Funnel (Start for free)

Getresponse is known as an email marketing platform that helps businesses grow their customer base and improve communication with existing customers.

sales funnel software getresponse

Although you can get started for free, however, sales funnel features are only available in the “Plus” plan to help you sell your product or services.

It offers a wide range of features, including email marketing, landing page builder, webinars, autoresponders, and automated sales funnels.

Getresponse also provides users with detailed reporting and analytics, so that they can track the performance of their campaigns.

Overall, Getresponse is an excellent choice for businesses that are looking for an all-in-one marketing solution.

With Getresponse, you can automate your sales and marketing efforts.

For example, businesses can use autoresponders to send automatic follow-up emails to customers, and they can use lead scoring to prioritize leads based on their level of engagement.

They also offer a powerful API that lets businesses integrate their marketing campaigns with their CRM system.

As a result, Getresponse is an essential tool for any business that wants to take its marketing to the next level.

Getresponse Price Plans

The best part is Geresponse offers a free version for businesses can try out the platform before committing to upgrade to higher paid plans.

getresponse price plans

Getresponse pricing is customized based on your specific needs (number of contacts, landing pages, sales funnels, team members, and other features).

For example, you can generate up to 1,000 leads with the Basic plan. If you want to increase the number of contacts to 2,500 then the price now is $29/month.

Number of Landing Pages1UnlimitedUnlimitedUnlimited
Number of Sales Funnelsxx5Unlimited
Lead Scoring and TaggingxxYesYes

6. Leadpages (Start at $49 Per Month)

Leadpages is a landing page builder that allows you to create professional-looking landing pages without any design experience.

sales funnel software leadpages

You can either use one of their pre-designed landing page templates or create landing pages from scratch using their drag-and-drop interface.

Leadpages also offers a wide range of features, including A/B testing, email capture forms, pop-ups, and analytics.

Plus, their landing pages are optimized for both mobile and desktop devices.

Whether you’re looking to create a landing page for your website or for a specific campaign, Leadpages makes it easy to get started.

The only back draw when you use Leadpages to build your marketing funnel is that you must integrate with a separate email service provider to run your lead generation and email campaigns.

So, make sure you prepare a budget for email marketing software.

Leadpages Price Plans

There are three plans available: Standard – $49/month billed monthly, Pro – $99/month, and Advanced (custom).

lead pages price plan

The Pro plan allows you to host and connect your domain to Leadpages for up to 3 sites instead of 1 at Standard.

You also get access to the “Online Sales & Payments” feature and run unlimited A/B testing.

Best of all, LeadPages offers a 14-day free trial, so you can try it out risk-free. So if you’re looking for an affordable and easy-to-use landing page builder.

More Leadpages Contents

7. Keap (Infusionsoft)

When it comes to marketing automation and CRM, Keap is a name that should be on your radar. Formerly known as Infusionsoft, Keap is a powerful tool that helps businesses automate their marketing and sales processes.

keap price plans

If you’re a small business owner, marketing automation and CRM are probably two terms that you’ve heard quite a bit, but maybe don’t fully understand.

Marketing automation is the process of using software to automate marketing tasks like email marketing, social media campaigns, and targeted ads.

CRM (or Customer Relationship Management), is a system for managing your customer data and interactions. Keap is a company that offers both marketing automation and CRM software specifically designed for small businesses.

In other words, Keap gives small businesses the power to automate their marketing and sales funnel operations, freeing up your time to focus on what you do best: running your business.

You can easily create and manage your marketing campaigns, nurture your leads, and close more sales.

In addition, Keap provides powerful insights that help you understand your customers better and make smarter marketing decisions.

In short, Keap is an all-in-one solution for small businesses that want to streamline their marketing and sales funnel. If you’re looking for a way to take your business to the next level, Keap is definitely worth checking out.

Keap Price Plans

Keap offers a variety of pricing options to suit different needs. In general, they provide three option plans: Lite – $79/month, Pro – $169/month and Max – $249/month.

keap price plans

The price will increase when your contacts grow, so it’s important to choose the plan that best suits your needs.

  • The higher plan, Keap Pro, includes features like checkout forms, advanced automation, and A/B email testing. It also includes advanced features like pipeline automation and subscription management.
  • Keap Max includes all of the features of Keap Pro, plus additional features like lead scoring and advanced analytics.

If you’re just starting to build your business’s sales funnel, then the Lite plan is enough.

After all, Keap also offers a free 14-day trial so that you can try out the platform before committing to a paid plan.

How to Choose the Right Sales Funnel Software Tools

There are a few different options for sales funnel software on the market, but not all of them are created equal. Consider your requirements and budget when choosing sales funnel software for your business.

For example, if you’re a small business with a limited budget, you may want to consider a free or low-cost option like Systeme.

On the other hand, if you’re looking for a more comprehensive tool, Clickfunnels or Kartra may be the right choice for you. It offers a wide range of features and starts at $97/month.

And the last is don’t forget to trial the software before you buy to ensure it fits your specific needs.


That’s all for now. I hope you enjoyed my list of sales funnels software and found one or more that can help take your business to the next level by automating and optimizing your sales process.

Remember, sales funnel building is never something you could build and get it ready overnight. There are so many factors “behind the scenes” you have to deal with.

The right sales funnel can make all the difference in your business so don’t wait any longer.

Finally, if you have any questions, feel free to post them in the comments section below and I promise to get back to you as soon as possible.

Thanks for reading!

Frequently asked questions

What is a sales funnel software?

A Sales Funnel Software is a tool designed to automate the process of sales funnels.

A sales funnel help turns interested prospects into paying customers through the steps of awareness, interest, desire, purchase, and loyalty. 

The goal of a sales funnel is to move the customer through these stages as efficiently as possible so that they are more likely to make a purchase.

A sales funnel software can help businesses automate this process by providing templates, tracking leads, and managing follow-up communications.

Businesses can save time and resources by using sales funnel software while improving their conversion rates.

What’s the difference between a sales funnel tool and a landing page builder?

At first glance, sales funnel tools, and landing page builders may seem similar. Both allow users to create high converting landing pages (or web pages) with a drag-and-drop editor, and both come with a variety of landing page templates and features.

However, there are some critical differences between these two types of software.

Sales funnel tools help users generate leads and close deals, while landing page builders primarily focus on driving traffic to a particular website or product.

As a result, sales funnel tools typically offer a more comprehensive range of features, such as built-in payment processors and CRM integrations.

On the other hand, Landing page builders tend to be more focused on design and optimizing conversion rates.

What is the best sales funnels software?

There is no one-size-fits-all answer to this question, as the best sales funnel software depends on your specific needs and budget.

However, some of the most popular options include Systeme, Clickfunnels, Kartra, and Getresponse.

What is the best free funnel?

In my experience, Systeme is the best funnel builder free because it is straightforward to use and has almost the features of some of the more expensive tools.

What is the best funnel builder for small businesses?

If you’re looking for a low-cost option that offers a wide range of features, I recommend Systeme or GetResponse Conversion Funnels.

On the contrary, I recommend Clickfunnels or Kartra to individuals searching for a complete solution that includes many capabilities.

Do you lose all your content if the sales funnel builder crashes?

The sales funnel software should have strong enough security to prevent a crash from causing the loss of important data.

Make sure you read the terms and conditions of any goods or software you’re considering.

Get a company with the most reliable reputation for safety in situations where a situation is unforeseen and can cause a financial loss.

How many payment gateway providers do the sales funnel software have?

At present, there are three most popular payment gateway providers that the sales funnel software has.

They’re, Stripe, and PayPal. These three providers offer different features and each has its own strengths and weaknesses.

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Key Nguyen

Key is the guy behind Funnel Secrets blog, where he shares his passion for sales funnel, lead generation, digital marketing, and what he learned to help people avoid mistakes he made to save money.

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Olivia Areid
Olivia Areid
3 months ago

These tools can be a good choice but I will always go with Cloudfunnels. It was a time-taking process for me to build sales funnel manually. I even made a lot of mistakes to understand the tactics at every stage. That’s why I purchased CloudFunnels, it is a no-code funnel-building feature that made my job easy. I would recommend this to others as well.

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