Breakdown Clickfunnels Pricing (2025): Is It Worth It?

By Key Nguyen

Updated April 16, 2025

Clickfunnels pricing review

ClickFunnels offers two pricing plans:

  • Startup Plan: $97 per month
  • Pro Plan: $297 per month

Both plans include UNLIMITED funnels, courses, team members, contacts, pages, and domains.

Moreover, ClickFunnels offers a 14-day free trial and a 30-day money-back guarantee, providing a risk-free trial period of 44 days. This assurance allows you to explore the platform’s features and decide if it fits your business correctly.

This article will cover a comprehensive analysis of ClickFunnels pricing, including:

  • Detailed comparison of the Startup and Pro plans
  • Potential hidden fees
  • Recommendations on which plan to start with
  • Guidance on when to upgrade to a higher tier

By the end, you’ll clearly understand ClickFunnels pricing to make an informed decision.

Is ClickFunnels Worth Your Money?

Clickfunnels pricing plan include startup and pro

Before you dismiss ClickFunnels as “expensive,” let’s uncover the truth.

Yes, starting at $97/month, ClickFunnels might seem pricier than some alternatives. Based on my experience testing various sales funnel builders, those cheaper tools might sound fine on the surface, but they quickly reveal their limitations.

ClickFunnels offers a comprehensive suite of marketing tools to help businesses streamline their sales process. It has powerful features that other platforms (less than $97/month) simply can’t match.

  • Funnel Builder: Craft high-converting funnels that turn visitors into loyal customers.
  • Landing Page Builder: Design stunning pages that captivate and convert.
  • Website Builder: Create a professional online presence that showcases your brand.
  • Customer Center: Delight your customers with personalized experiences and support.
  • Communities: Build a thriving community around your brand and foster engagement.
  • Online Courses: Share your expertise and generate additional revenue streams.
  • Membership Sites: Create exclusive content and build a loyal following.
  • Email Marketing: No need for expensive third-party tools – it’s all built-in.
  • CRM: Manage your leads and customers like a pro.
  • Smart Checkout: Streamline your sales process and boost conversions.
  • Ecommerce Features: Easily sell, ship, and fulfill physical product orders.
  • High-Quality Training: Get expert guidance from Russell Brunson, with valuable career advice to propel you forward.

The tools that are closer to Clickfunnels are Kartra ($119/month), Keap ($299/month), and GoHighLevel ($97/month). While they offer powerful features and might excel in specific situations – They’re not cheap.

Cheaper alternatives like Getresponse might seem tempting, but they may lack crucial features like a product listing, membership site, payment gateway, or one-click upsell.

You can learn more about these limitations in my Getresponse vs. Clickfunnels comparison.

Bottom Line: Clickfunnels is NOT a cheap solution, and 100% shouldn’t be. It’s not just software; it’s a comprehensive marketing ecosystem designed to elevate your business. The robust features, unparalleled support, and proven track record of generating results make it worth every penny.

Don’t take my word for it. Try it for yourself

What are the key differences between ClickFunnels Startup and Pro plans?

Features
Clickfunnels Startup
Pro
Monthly Price
$97/month
$297/month
Annual Price
$81/month (Save $194)
$248 (Save $594)
Workspaces
3
10
Team Members
3
10
Number Of Pages
Unlimited
Unlimited
Number Of Funnels
Unlimited
Unlimited
Contacts
Unlimited
Unlimited
Domains
Unlimited
Unlimited
Analytics
✔️
✔️
A/B Testing
✔️
✔️
CRM
✔️
✔️
Email marketing (autoresponders, Automation, broadcasts)
✔️
✔️
Community Builder
✔️
✔️

The decision between ClickFunnels Startup and Pro comes down to two key factors: workspaces and team members.

If you’re a solopreneur, individual, or small business owner, the Startup plan is hands down your best bet. It’s packed with everything you need to launch and grow your online business without paying for features you won’t use.

As someone who’s helped 100+ entrepreneurs build successful funnels, I believe that the startup plan is more than enough for most.

The Pro plan is ideal for larger businesses with teams of more than three people who need multiple workspaces. It also grants access to ClickFunnels Classic maintenance mode, a feature most users won’t require.

So, save money and go with the Startup plan unless you’re running a mid-sized operation with a team.

You’ll get incredible value without sacrificing any essential features.

Monthly vs. Annual: The ClickFunnels Cost Battle – Who Wins?

Considering the monthly payment might seem more convenient, going for the yearly plan can result in substantial savings.

  • Startup Plan: $970 per year (equivalent to $80.83 per month – that’s a $192 annual saving!)
  • Pro Plan: $2970 per year (equivalent to $247.50 per month – a whopping $594 saved annually!)

While ClickFunnels’ annual plan provides significant savings, it might not be the ideal choice for new users for a variety of reasons:

  1. Commitment: Choosing an annual plan means committing to a full year upfront. You might need to find out if ClickFunnels is the right fit for their business or if they’ll need it in the long term.
  2. Learning Curve: ClickFunnels, despite its user-friendly interface, has a learning curve. Committing to a year might be overwhelming for beginners still exploring its features and functionalities.
  3. Changing Needs: Business needs can change rapidly. After a few months, you might realize that ClickFunnels needs to align with their evolving goals. A monthly plan offers more flexibility in such situations.
  4. Financial Considerations: Annual billing requires a larger upfront payment than monthly installments. This could strain the budget of new businesses or individuals with limited resources.
  5. Alternative Options: New users can explore other options like the 14-day free or 90-day trial offered through the One Funnel Away Challenge. These options allow them to thoroughly test the platform before committing to a long-term plan.

What Are The Potential Hidden Fees Associated With Using ClickFunnels?

While ClickFunnels can be used without incurring extra fees, it’s important to be aware of potential additional charges.

These include costs for Email Sending, Email Validation, Integration Runs, Video Hosting, and Transaction Fees.

Understanding these potential fees will help you budget effectively and avoid any surprises.

  • Email Sending: Sending emails through ClickFunnels will cost $0.675 per 1000 emails.
  • Email Validation: If you choose to use ClickFunnels’ email validation service, powered by emailable, it will cost $2.50 per 1000 validations.
  • Integration Runs: Each integration run costs $0.01, which is significantly cheaper than Zapier’s base plan.
  • Video Hosting: Hosting videos on ClickFunnels will cost $0.10 per video and $10 for 1TB of bandwidth.
  • Transaction Fees: ClickFunnels 2.0 introduced Payments.ai, their payment processor that charges 2.9% + $0.3 per transaction and 0.5% for subscriptions. If you prefer using Stripe, PayPal, Coinbase, or Klarna, expect an extra 1% fee plus any gateway charges.
Payment AI Gateway transactions fees

It’s important to note that you can avoid some of these fees by using your SMTP for emails or hosting videos on a 3rd-party platform.

Get details about the fees:

Clickfunnels Free Trial

clickfunnels 14 day free trial

ClickFunnels typically offers a 14-day free trial, allowing you to explore its features and build sales funnels risk-free.

However, Funnel Secrets readers can access the 30-day free trial through this special link.

clickfunnels 30 day free trial

ClickFunnels makes upgrading or downgrading your plan to match your business needs super easy.

Clickfunnels make it super easy to upgrading or downrading

Which option is better?

Most people just need the Starter Plan.

It gives you everything you need to build high-converting funnels. You get the essential page builder, payment processing, and email marketing tools in one affordable package.

The Pro Plan makes sense only when you need multiple brand workspaces or have a larger team collaborating on projects.

Until then, the Starter Plan delivers everything you need without unnecessary complexity.

🔥 My Advice? TEST it First. You have 14 days to play around with all the features, no strings attached. Plus, you’ll get your money back if you decide it’s not for you within 30 days. That’s 44 days to see if ClickFunnels is your perfect fit!

You won’t be obligated to pay anything if you cancel your ClickFunnels trial before it ends.

That’s the whole point of a free trial—a risk-free way to test the platform and see if it fits your needs.

For more details, check the Clickfunnels free trial here.

Compare Clickfunnels Price With Competitors

ClickFunnels isn’t the only player fighting for your hard-earned cash in the funnel builder arena. The market is SWARMING with alternatives that might either SAVE your business thousands or DRAIN your wallet for less value.

Let’s compare them to see which fits your budget and business needs.

Platform
Pricing
Free Trial
$97-$297
14 days
$119-$549
30 days for $1
$27-$97
Free plan available
$97-$497
14 days
$19-$69 (List size: 1000)
30 days
  1. Kartra: Commanding $119-$549/month with a $1 trial for 30 days, Kartra OVERWHELMS you with features like video hosting and helpdesk tools. The price tag will make your wallet SCREAM, but power users who leverage every tool find the value INCREDIBLE.
  2. Systeme.io: The budget-friendly HERO at $27-$97/month with a completely free plan that actually WORKS. Cash-strapped entrepreneurs FLOCK to this platform for its no-nonsense approach, though you might CRAVE more advanced features as you grow.
  3. GoHighLevel: Priced at $97-$497/month with a 14-day trial, this agency-focused platform lets you white-label EVERYTHING. Service providers LOVE the client management features, though the interface can feel like trying to fly a SPACESHIP at first.
  4. GetResponse: The email marketing veteran costs $19-$69/month (for 1,000 subscribers) with a 30-day free trial. List-builders CELEBRATE its email automation, though its funnel features can feel BOLTED-ON rather than built-in.

In Summary, Systeme.io offers the LOWEST entry point with a free plan, while Kartra hits your wallet HARDEST at up to $549/month. ClickFunnels and GoHighLevel compete in the mid-range, with GetResponse providing the most AFFORDABLE option for small email lists under 1,000 subscribers.

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Author

Key Nguyen

Key is the brainchild behind Funnelsecrets.us. You’ll often find him analyzing conversion rates, tweaking landing pages, and exploring new marketing automation software. He loves to write about sales funnel building and is always tinkering with the latest conversion optimization techniques!